Cole Stark, Head of Growth
Nov 21, 2025
When you run an analytics consulting business, speed matters. Clients want clear dashboards, clean data, and actionable insights… yesterday.
For Pedro Naranjo, that used to mean wrangling messy CSVs, cleaning everything in Google Sheets, wiring it into Looker, and rebuilding dashboards every time a client needed a new report.
Then he found Quadratic.
“I almost feel like I’m automating myself out of a job — in a good way.”
This is how Pedro turned a complex analytics workflow for an e-commerce brand into a streamlined, AI-powered process that saves him hours on every engagement.
The client challenge: turning raw data into clarity
One of Pedro’s clients sells bags online and produces a ton of chat, video, and engagement data. They wanted answers to simple but important questions:
- Who’s chatting with customers?
- How many people are watching their videos and interacting?
- What registration and authentication methods were users choosing?
All of that lived inside Supabase. Pedro needed to extract it, clean it, and package it into a story the client could understand.
Before Quadratic, that meant manual exports and tedious spreadsheet work.
“Raw data is always a mess… with Quadratic, I can dump the CSV in and it cleans it for me automatically.”
Connecting Supabase and letting AI take over
Pedro’s Quadratic workflow started with a direct connection to Supabase.
“Logging in was super easy… it grabbed all the information and I’m able to chat with it.”
Once connected, everything happened in one place:
- He pulled tables directly into Quadratic
- Asked AI to clean and restructure the data
- Generated visualizations and dashboards
- Downloaded charts as PNGs for client decks
- Even created a full talk track for presenting the insights
Instead of writing formulas or switching tools, Pedro simply prompted Quadratic.
“I just say: ‘I need this cleaned,’ ‘Remove this column,’ ‘Color-code this,’ ‘Create a dashboard’ — and it does it automatically.”
From data → charts → presentation in minutes
For the e-commerce brand, Pedro built charts showing:
- Advanced chat metrics
- Video views and engagement
- User registration patterns
- Authentication breakdowns
And the simple act of downloading charts blew him away:
“It sounds simple, but being able to download the charts instantly is amazing. I create charts all day.”
Quadratic didn’t just help build the visuals, it helped tell the story.
“I can ask it for a talk track. I paste that into PowerPoint and I’m ready to present.”
The impact: a week of work compressed to half an hour
The time savings weren’t subtle.
“A report that used to take me a week gets done in half an hour. Clients love it — and it helps me land more contracts.”
For recurring clients, the process is even easier:
- Refresh the database connection
- Quadratic updates the tables and charts
- Paste newly generated visuals into a deck
“Basically no work — just refresh data and we’re good to go.”
And because Pedro works across marketing, operations, and e-commerce, the same pattern applies to almost every client dataset he touches.
Why Pedro keeps choosing Quadratic
Three features stood out the most:
- Instant database connection + automated data import
- AI-generated charts he can download with one click
- Talk tracks that turn dashboards into ready-to-present stories
“Overall, great product. I’m going to keep using it.”
